The Power of Good Copywriting:
Why Words Matter in a Digital World
In today’s fast-paced digital age attention spans are shorter than ever. The importance of good copywriting cannot be underestimated. Research shows that on average, website visitors only read around 20% of the text on a page, underscoring the need for concise and compelling copy to capture their interest and drive engagement.
![](https://empoweredmarketing.com/wp-content/uploads/2024/02/Firefly-Good-Copy-writing-a-book-coffee-pen-and-a-candle-87907-1024x1024.jpg)